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Consumer Behavior, EMBA, M.Ešmits, Spring 2014
Consumer Behavior, EMBA, M.Ešmits, Spring 2014
Consumer Behavior, EMBA, M.Ešmits, Spring 2014
This course is primarily about the behavior of an individual in the consumption process. This process is different in organizations, but only to the extent that organizations are more rigorous and str
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